United Nations Tourism Branch Working With Niantic To Make Real Life More Interesting

Niantic And The UN Team Up For Tourism

Niantic has quite the reach following the predicted success of Pokemon GO, and the United Nations World Tourism Organization has begun working with the developer to make real life locales more appealing.

Pokemon Go Niantic

It makes perfect sense as Niantic’s AR games, Ingress and Pokemon GO, are focused on walking around major areas, and once you’ve hit every stop in your city, where do you go next? Another city, of course. Plus, Niantic has staged multiple large-scale events across the world for Pokemon GO which often attract players from different corners of the earth, so you could say they already have some experience in tourism promotion.

The collaborative projects will be a part of the UNWTO’s “Travel.Enjoy.Respect.” campaign, and promises different activities “designed to inspire and support exploration, and promote safe and responsible gaming practices for players of all ages.” Director of UNWTO’s Affiliate Members Department, Ion Vilcu, said “Niantic are pioneers in creating real-world mobile game experiences that not only motivate their players to discover new places, but also to appreciate the culture and beauty of the world around them.” Niantic was accepted as an affiliate member this past October 31st.

There’s no other details on what the projects will hold or when they’ll begin popping up in different destinations, but I’m sure both parties will be eager to let us know as soon as information is available.

In other recent Niantic news, the developer recently delayed the Harry Potter title they’re working on, and Pokemon GO players in certain areas can recommend potential Pokestops in their neighbourhood. Let us know what you’d like to see from Niantic’s UN collaboration, and keep it locked to COGconnected for all the latest gaming news!

SOURCE: UNWTO