Marvel’s Guardians of the Galaxy’s Sales Disappointed Studio Execs
Marvel’s Guardians of the Galaxy devs have claimed that the game “undershot” their “initial expectations.” According to Square Enix, the title failed to meet the studio’s sales expectations.
“Despite strong reviews, the game’s sales on launch undershot our initial expectations,” the devs confirmed.
The game did somewhat make up some ground following its launch. It had different sales initiatives such as store discounts that started last November. At the time, Representative Director Yosuke Matsuda was more positive about Marvel’s Guardians of the Galaxy.
“Sales initiatives that we kicked off in November 2021 and continued into the new year have resulted in sales growth,” he said. “We intend to work to continue to expand sales to make up for the title’s slow start.”
Fans are not too surprised by Matsuda’s comments. After all, it seems to have become their motto for quite some time now. Just last year, the studio confirmed to the gaming public that sales of Marvel’s Avengers were “disappointing” following a relatively lukewarm community reception to the game. Apparently, Avengers “has unfortunately not proven as successful” as they would have liked.
It remains unclear if this is an issue of mediocre performance or a problem with the studio’s set expectations. However, it has been noted that there seems to be an issue surrounding Square Enix’s Western-developed titles.
Marvel’s Guardians of the Galaxy may not have brought as much money as devs anticipated, but fans of the game believe that it is well worth their time. It is a single player action adventure that features a sharp script from the creators of Deus Ex: Human Revolution. It features a linear story-telling and nippy pacing that players find refreshing.
The game has had a number of patches since its launch. With that said, fans are hopeful that the patches fixed the bugs by now.
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