E3 Planning a Digital Event For This Summer

Three Days of Keynotes and Demos Coming This June

One of the many negative impacts of the COVID-19 pandemic this past year has been the cancellation of events. Included amongst the list of events cancelled last year was E3 2020 –an annual game industry conference held in Los Angeles. The event is organized by The Entertainment Software Association (ESA) and is often host to many of the year’s most exciting game announcements. E3 was missed by many last year but thankfully, it looks as if the event will be going a head this year as the ESA is planning a digital event for this summer.

new E3 logo

In a recent exclusive with VGC, a representative from the ESA confirmed that the organization is planning a digital event for E3 2021. The event is currently set to take place from June 15-17 will hold “multiple two-hour keynote sessions from games partners, an awards show, a June 14 preview night and other smaller streams from game publishers, influencers and media partners.”


According to the proposal the ESA sent to game publishers –which was subsequently seen by VGC– the event will be supplemented by media previews throughout the week before and will offer game demos across different gaming platforms.

At this time, the event concept is still in the pitching phases and is in need of support from the ESA’s membership, which consists of a magnitude of the industry’s biggest companies.

The ESA representative that spoke to VGC, confirmed that they do have some publishers in favor of the event, but could not comment on who that includes.

“We are having great conversations with publishers, developers and companies across the board, and we look forward to sharing details about their involvement soon.”

Much is still to be confirmed regarding the ESA’s plans for E3 2021, we will continue to post updates on the event as more information becomes available.

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