Microsoft Is Prioritizing Certain Countries For the Xbox Series X Launch
Mass production of the upcoming Xbox Series X has reportedly began and Microsoft is planning to make the next-gen console available in more countries at launch compared to Xbox One’s launch, according to a recent interview with Xbox France director Ina Gelbert.
French Xbox news outlet Xboxygen asked Gelbert about Microsoft’s plans to sell the Xbox Series X with the production of Chinese factories slowing down due to the coronavirus pandemic. Gelbert said that Microsoft is planning to have a bigger launch for the console than the Xbox One’s.
“The choice we made on this launch is really to be present in more countries than at the launch of the Xbox One,” she said. “Today I do not see a risk for France, in any case. But if tomorrow, a few days before the launch, there is a huge containment in the world…that we can not do much.”
“In any case in our plan today, we have the units for the launch. France is in the priority countries,” she continued. “Now, will we have enough…This is always a big question, and this is where we enter into discussions for us, and it is my role, to favor France over to other countries. Show that we have the community, that we have the market, that there are huge expectations around the Xbox Series X in France and that we need units to cover this demand.”
When asked if production has actually started, Gelbert answered, “Ah yes. It’s a lot of work to launch consoles like that, given the number of components etc. The lines to set up in factories…There is a lot of work.”