Garena and Justin Bieber Partner for Free Fire 5th Anniversary

Celebration and Celebrity

In-game performances are becoming a new draw for video games of all genres. Across the industry in-game concerts and performance events give a chance for community connection. Now a big one is coming for mobile. Today Garena announced a brand new partnership with Justin Bieber to celebrate, mobile battle royal, Garena Free Fire’s 5th Anniversary. Additionally, a press release provides more details about the partnership. 

Justin Bieber Free Fire

Free Fire is a mobile battle royal game for Android and IOS. Players select one of many different heroes and battle others to be the last survivor in intense 10-minute battles against 49 other players. Using a variety of weapons, vehicles, and companions, it’s up to the player to make it out alive and become the champion. 

In an announcement from developer Garena, Free Fire’s 5th anniversary event is shaping up to be big. Global icon Justin Bieber has partnered with the game and will be giving an in-game performance. This performance, taking place on August 27th, will feature Bieber performing an exclusive new song. Additionally, players can look forward to a whole celebration being centered around performance featuring mini-games, new emotes, and more. 

“I’m excited to partner with Garena Free Fire to have this opportunity to entertain my fans across the globe,” said Justin Bieber. 

Of course, players are able to download Free Fire for free on Apple IOS and Google Play stores. Furthermore, players can continue to monitor Free Fire for more information about Justin Bieber’s performance. So, what do you think about the idea? 

SOURCE: Press Release