Sony Interactive Entertainment Believes In Exclusive Contents to Top The Competition
With PlayStation 5 on the horizon, Sony Interactive Entertainment released a report talking about their plans for the future. The biggest news of them all is their plans to invest in more first-party titles to edge out the competition. This is very good news for PlayStation fans or anyone looking into getting a PS5 on release.
In the report, it was stated that “SIE intends to make proactive investments to reinforce content IP, and work to raise brand value, foster communities and user engagement, while enhancing direct to consumer services that get closer to users. To reinforce content IP, SIE will accelerate the enhancement and rollout of its portfolio of exclusive PlayStation titles”.
According to their studies, it was shown that exclusive titles are the best way to attract new consumers and to keep current users happy about the product. Sony does go further to state that to produce these triple-A exclusives a hefty investment is required due to the workforce requirements of hundreds, if not thousands of employees. However, they do say that these are the investments that they are willing to undertake.