What’s the Opposite of a Review Bomb? Assassin’s Creed Unity Finds Out

Is the Game Deserving of the New Praise?

Review bombing seems to be the new hotness. Got a bone to pick with the devs? Bomb. You’re mad about distribution exclusivity? 1 Star. The timed exclusivity of Metro Exodus and Borderlands 3 somehow prompted “fans” to review bomb previous titles in those series on Steam. In an inverse act of review bombing, Assassin’s Creed Unity began getting hit with a spike in positive reviews. A couple of days ago, the game was being made available for free on PC. This move was made in the wake of the destructive fire at Notre-Dame and Ubisoft’s pledge of 500,000 euros to the reconstruction of the building. Notre-Dame was carefully studied for its recreation in Assassin’s Creed Unity, which is free for PC users until April 25th. Correct me if I’m wrong, but wasn’t Assassin’s Creed Unity like, super broken at launch?

Assassin's Creed Unity

Don’t mistake, Ubisoft makes a ton of great games and deserves a lot of praise, but these reviews have nothing to do with the quality of the game. It was super glitchy at launch and even just a couple of weeks before the fire, the reviews still cited a lot of bugs. The essence of the negative review bombing is the same: what Steam calls “Off Topic Review Activity.” Even considering the five hundred positive reviews since April 16th, totaling Unity’s reviews at just over 17,000, the game still has a “Mixed” rating.


My personal question is, will Steam’s anti-review-bombing system only target negative “off topic review activity”? Will this spike in positive reviews be targeted as well?

Does Assassin’s Creed Unity deserve all this praise for Ubisoft’s recent donation? Let us know in the comments below.

Source: Steam