Half of Battlefield 1 Sales
At the beginning of the year, we take a look back at what might be one of the most lackluster Battlefield launches in franchise history. The latest installment of the annual first-person shooter series, Battlefield V, sold an estimated 1.4 million units at retail.
According to the VGChartz, Battlefield V sold best on the PlayStation 4, with approximately 834,164 units purchased. 38% of the sales were on the Xbox One, with an estimated 533,885 units sold. Meanwhile, PC purchases amounted to a dismal 36,925 units, 3% of the total sales. Breaking down the numbers for each retail launch of a Battlefield game, Battlefield V suffered the worst fiscal performance in recent memory, barely edging out the numbers of Battlefield: Bad Company 2.
- Battlefield 3 – 4.68M
- Battlefield 1 – 2.80M
- Battlefield 4 – 2.72M
- Battlefield: Hardline – 1.51M
- Battlefield V – 1.40M
- Battlefield: Bad Company 2 – 1.39M
- Battlefield: Bad Company – 0.44M
Unlike past launches, EA DICE tried to appeal to a wider audience through more casual-friendly game mechanics and character customization. Unfortunately, a lot of historical revision and bad PR moves led to a player backlash. At least, that’s one explanation for the low sales performance. Those who did purchase the game complained about a lack of content, which may stem from the games-as-a-service model. The game didn’t even launch with a complete single-player campaign, explaining the steep discount so soon after its release. Time will tell if the franchise will continue to launch with the bare minimum. Which begs the question, will we continue to see yearly launches?
In related news, Microtransactions are due to arrive this month. Stay tuned for details.