Black Friday Sale Sparks Surge as Red Dead Redemption 2 Attracts Over 77,000 Cowboys and Cowgirls
In a testament to its enduring popularity, Red Dead Redemption 2 has achieved a new player-count peak on PC, drawing in a staggering 77,655 players on November 26. This milestone arrives four years after the game’s initial PC launch in November 2019, showcasing the ongoing appeal of the wild west adventure centered around the character Arthur Morgan.
The surge in player numbers appears to be intricately linked to a Black Friday sale for Red Dead Redemption 2, providing an enticing opportunity for gamers to explore the expansive landscapes and gripping narratives the game has to offer. A Twitter user, videotechuk_, highlighted the correlation between the Black Friday sale and the notable spike in player count, a sentiment supported by SteamDB’s data.
This new record surpasses the previous player-count peak of 66,492, recorded almost precisely one year ago on November 27, 2022. On both occasions, the spike in players coincided with Steam sales, indicating the significant impact that promotional events have on rekindling interest in the game about the exploits of the Van der Linde gang.
Having achieved cumulative sales exceeding 50 million copies, Red Dead Redemption 2 solidifies its position among the top 10 best-selling games of all time. The success of the title mirrors that of another Rockstar masterpiece, Grand Theft Auto V. Both titles have not only provided Rockstar a reliable source of income, but have established the company’s vision moving forward. In the best case scenario, these titles set an example for expansive, fulfilling games with impressive longevity.
As players continue to be drawn into the immersive world of Red Dead Redemption 2, Rockstar is gearing up for another major milestone. The studio recently confirmed the arrival of a GTA 6 trailer next month, coinciding with its 25th-anniversary celebration. The anticipation for the trailer adds to the excitement surrounding Rockstar’s renowned legacy in the gaming industry.