Disney Allegedly Urged To Buy Major Publisher

Disney Might Buy a Big Publisher

Disney executives are reportedly urging CEO Bob Iger to contemplate a significant transformation of Disney from merely a “gaming license” holder into a formidable “gaming giant.”

According to a report released by Bloomberg (as reported by VGC), there appears to be unrest within the House of Mouse. This disquiet follows remarks made before the SAG-Aftra strike and a series of box office disappointments. In response, some higher-ups are advocating for a strategic shift towards video games as a means to regain solid footing in the entertainment industry.

Notably, the names of prominent publishers, Electronic Arts and Ubisoft, have emerged as potential partners. Both companies have recent experience managing various Disney intellectual properties. However, Bob Iger, who currently serves in his second term as CEO after resuming the position in November 2022, reportedly hasn’t firmly committed to this proposed direction.

The company’s portfolio already features a range of video games bearing the Disney brand, including titles like Disney Illusion Island, Disney Dreamlight Valley, Disney Speedstorm, and Star Wars Jedi: Survivor. Additionally, there are upcoming releases such as Iron Man, Black Panther, and Star Wars Outlaws, although none of these are slated for the Nintendo Switch. EA is responsible for Jedi: Survivor, Iron Man, and Black Panther, while Ubisoft is handling Outlaws.

It’s crucial to acknowledge that these discussions and considerations remain in the realm of reports and speculations, with no official confirmation from Disney at this stage. The next few months will likely unveil the House of Mouse’s strategic moves.

Bob Iger’s initial tenure as Disney’s head spanned from 2005 to 2020, marked by significant acquisitions like Pixar, Marvel Entertainment, Lucasfilm, and 21st Century Fox. His return to the role in 2022, following a turbulent period under the leadership of former parks head Bob Chapek, suggests a continued quest for innovation and growth.

As the gaming landscape continues to evolve, the next Disney-affiliated video game on the horizon is the remastered version of the Sega Genesis platformer “Gargoyles,” scheduled for release on October 19, 2023, offering a glimpse into Disney’s evolving strategies in the gaming industry.

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