EA Says Turning off Battlefront II’s Microtransactions Will Not Affect Earnings

Tell Me More How This Won’t Impact Your Earnings EA….

Earlier today, Alex told you what you should expect with loot boxes and star cards in Battlefront II. Today, we also learned that EA has told its investors that removing microtransactions from Star Wars Battlefront II will not have “a material impact” on the game’s projected earnings. Wait, what? Its well-documented microtransactions make a ton for publishers, so how could such a move not hurt the bottom line?

Following intense and outright toxic community criticism, EA announced that it had temporarily suspended Star Wars Battlefront 2’s premium currency, Crystals, ahead of the game’s launch yesterday. The news was swiftly followed by a security report to its investors, which sought to minimize fears that the suspension would impact the bottom line.

EA said:

“On November 16, 2017, Electronic Arts Inc. (“EA”) announced in a blog on its website at www.ea.com/news that it will turn off all in-game purchases for the Star Wars Battlefront II title until further notice,” said the statement, along with the original press release issued by EA’s Jacob J. Schatz. “This change is not expected to have a material impact on EA’s fiscal year 2018 financial guidance.”

Electronic Arts did not stop there as it also announced it’s changing the way progression works in Need for Speed Payback.

“We’ve been using Community feedback, along with our own in-game data and have come up with a number of changes, many of which are in the process of going live,” said an EA spokeperson. “Our aim with these changes is to make the progression, especially around the ownership of cars a much more enjoyable experience.”