If you have played LIFE IS STRANGE, you know that it deals in a lot of very weighty and current social issues, particularly bullying and suicide. Now, the game’s publisher, Square Enix, is building on the game’s content with a new community initiative. To celebrate everyday heroes standing up against bullying, Square Enix has partnered with PACER’s National Bullying Prevention Center (NBPC) for a special community donation challenge.
The team behind LIFE IS STRANGE and PACER are encouraging their communities to use the hashtag #EverydayHeroes to share their stories about overcoming adversity, standing up for what’s right, helping a friend in need, and more. For every post using the hashtag #EverydayHeroes from January 13 to January 19th, Square Enix will apparently make a donation to PACER’s National Bullying Prevention Center. And additionally, some of these shared stories will be posted on a specially-created website.
To introduce this partnership, Square Enix has created a video, voiced by Ashly Burch (the award-winning voice actress behind Chloe in LIFE IS STRANGE). Check it out, below:
For more information about the promotion, visit the official website, or about PACER’s National Bullying Prevention Center, visit here.
The critically-acclaimed episodic series developed by DONTNOD, LIFE IS STRANGE follows the story of Max Caulfield, a photography senior who discovers she can rewind time while saving her best friend Chloe Price. The pair soon finds themselves investigating the mysterious disappearance of fellow student Rachel Amber, uncovering a dark side to life in Arcadia Bay. Meanwhile, Max must quickly learn that changing the past can sometimes lead to a devastating future. The LIFE IS STRANGE: Limited Edition complete season box will launch January 19th for PlayStation 4 and Xbox One.
Check out our review of LIFE IS STRANGE Episode 1 here.
SOURCE: Square Enix Press Release