The Nintendo Switch is Now the Fastest-Selling Gaming Console in the US

Nintendo Switch Sales in the US Are Now at 8.7 Million

According to the NPD Group — the research company that tracks video game sales in the United States — the Nintendo Switch has become the fastest-selling video game system of this hardware generation in the US.

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From its console launch last year from March 2017 through November 2018, the Switch has sold more than 8.7 million units which outpace US sales of all other current-gen systems at the same point in their life cycles.

The NPD Group also revealed that Nintendo is the overall top-selling US software publisher so far in 2018. This data tracks sales as far up to November 2018, which means Nintendo hit this milestone without the help of Super Smash Bros. Ultimate. Nintendo’s performance should receive an additional boost thanks to the 8-player brawler which — according to Nintendo’s internal data — has become the fastest-selling Switch game of all time with over 3 million copies sold in the US in just 11 days. It’s also the fastest-selling game in the entire Smash series.

“We are thrilled to see such a strong reaction from consumers in the second holiday season for Nintendo Switch,” said Doug Bowser, Nintendo of America’s Senior Vice President of Sales and Marketing. “We’re looking forward to delivering more excitement and smiles to our fans in the coming year and beyond.”

The following data was also revealed by NoA regarding platform sales:

  • Nintendo hardware unit and dollar sales for 2018 are at their highest annual totals since 2011.
  • Nintendo eShop sales have grown 105 per cent over 2017.
  • Evergreen Nintendo Switch games have set new milestones, with The Legend of Zelda: Breath of the Wild and Mario Kart 8 Deluxe selling over 4 million and 5 million units, respectively. Super Mario Odyssey has sold over 4.7 million units.
  • In addition to the fast-selling Super Smash Bros. Ultimate game, other recently released games that continue to make a splash include Pokémon: Let’s Go, Pikachu! and Pokémon: Let’s Go, Eevee!, which together total 2 million units and Super Mario Party at 1.4 million.

Sounds like another solid year for the hybrid console, doesn’t it? Will this trend continue into 2019? Share your thoughts in the comments section below.

SOURCE: Press Release