Today, FabZat released its Phygitoys SDK (physical/digital toys) to mobile developers worldwide. The Phygitoys SDK enables developers to create mobile digital games that synchronize with 3D printed figures through NFC signals or QR code technology. Smart toys, also called “phygital” (physical-digital) toys, are the new frontier of gaming. The NPD Group recently reported that 40% of U.S. parents already own at least one smart toy franchise in the home and 65% plan to make purchase in the next six months. Surveyed households spent an average of $131 on smart toys from brands like Activision’s Skylanders, Disney Infinity, Nintendo’s amiibo and Lego Dimensions.
FabZat is already announcing key partners around Phygitoys:
- Twinsprite, the most complete service to manage players’ figures data online.
- Tweechi from Fuzzy Face Studios, a Twitter powered virtual pet!
- Minetoys, leading Minecraft toys provider.
Florent Pitoun, FabZat CEO and co-founder, said: “While there’s a proven market demand for interactive gaming and smart toys, most game developers have typically faced hurdles for entering this market, such as the technology complexity, production costs, and scalability for distribution and production. Our Phygitoys SDK and our well-established 3D printing solution solve these key issues. We’re eager to help this market grow to its full potential.”
Today’s release of the Phygitoys SDK is a major step in enabling mobile game developers to seamlessly enter the smart toys market. The SDK provides:
- Detection of both the NFC signal and QR code, and matching players with accounts and previous purchases
- Management for each figure ID across orders, players, partners and games
- Authentication and security for fraud prevention of each figure
- Backend administrative management of IP, product SKUs and pricing
- Evolution of each character and figure in real-time (XP, scores, currency, etc.)
- Notifications for in-game features unlocked, such as levels and rewards
Further, FabZat’s on-demand, high quality 3D printing and production plugin is fully integrated with the Phygitoys SDK to provide full-service manufacturing, billing and shipping – thus, further minimizing the cost and time for developers.
For more on the Phygitoys SDK, check out www.fabzat.com.
Source: FabZat
