Ubisoft announced its purchase of Blue Mammoth Games. For those unfamiliar, they are the Atlanta-based developer of Brawlhalla, which is currently the most-played fighting game on Steam and one of the top free-to-play titles on the PlayStation Store.
Brawlhalla is a in the same vein as Super Smash Bros. and just partnered with Dreamhack for its third year of competition with the Brawlhalla World Championship.
“The team at Blue Mammoth Games is expert at developing and running scalable, competitive, multiplayer online games, and they’ll be a great addition to Ubisoft’s network of studios,” said Laurent Detoc, President of Ubisoft NCSA.
“With Brawlhalla, we’re getting a hugely popular and highly-profitable title that aligns with our strategy of expanding our audience and providing players with long-lasting, entertaining gaming experiences.”
The full statement from Blue Mammoth President Mathew Woomer is below.
“Quick story: Last year, Brawlhalla was growing, the community was growing, e-sports was growing, the studio was growing, everything was going great. But as we grew up and up, we also began seeing the ceiling for a scrappy, never-say-die indie studio. We realized that to complete our plan and take this crazy game to the next level, we were going to need help. So we went out looking for a partner.
“And I don’t want to brag, but we succeeded beyond my wildest expectations. Long story short, Blue Mammoth Games is joining Ubisoft!”
“You heard right. Assassins Creed, Far Cry, Rainbow Six, Rayman – that Ubisoft! The list of ways this is good for Brawlhalla is so long, I literally don’t know where to start. We have some power in our corner now; we’re now backed by a big ten publisher known for many of the best and most creative games out there.”
“So, what does this mean for Brawlhalla? Only good things. Blue Mammoth will continue to run the game just as we always have. The studio will grow (slowly, we don’t want to mess up the good thing we have here by growing too fast.) We will have more stability and more resources to improve the game and add new features (including some long overdue). We will get opportunities to raise Brawlhalla’s profile among gamers. And we’ll be able to confidently share a roadmap with you for the next years of Brawlhalla development.”
“One thing goes without saying, but I will say it anyway: We’ve worked very hard over the last three years to earn your trust that Brawlhalla will be always free to play and never pay to win. None of that will ever change. Ubisoft shares that philosophy, and that’s another reason we agreed to this partnership.”