Sony’s PSVR Raking in the Big Bucks…Literally
Remember when many people in the industry said that the PlayStation VR would not be profitable for Sony? Well, in a new report from the VR and AR intelligence firm Greenlight Insights, they estimate that Sony has earned over $500 million with their PSVR headset alone! If that isn’t crushing their competition, all the non-believers and the VR market in general, I don’t know what is.
Back when the PlayStation VR was released, there were those who doubted whether the headset would actually be profitable for Sony, however it has been revealed that they have sold over 1.5 million units worldwide. By using the average price of $350 for the hardware, it is estimated that Sony has made approximately $525 million in revenue for the PSVR alone! If you add revenue from their software, there is no doubt Sony is rolling in money this year.
Of course, while this may not be as significant as the amount that they’ve made from the PlayStation 4 hardware, it gives hope that virtual reality may have a place in the gaming community after all. If you think about the fact that there were skeptics that believed virtual reality was a dying hobby, even just a few short months ago, this is definitely interesting. With the holiday season just around the corner, who knows what the future will hold for PSVR sales. Whatever is in the cards, Sony is promising to invest heavily in the virtual reality market.
It will be interesting to see if Microsoft will finally get on board with VR after seeing just how profitable the market can be. And with the Xbox One X launching in a few short days, what’s to say this may not be a consideration in 2018?
Are you surprised by this? Let us know your thoughts in the comments below and keep it locked for updates!